Loyalty rewards scheme

Beginning with May 2011, so-called loyalty rewards scheme of Dvořákova Praha becomes effective, aiming to offer advantageous tickets to those who visit the festival concerts regularly.

Each holder of a loyalty rewards card will get a discount on ticket prices, whereas the amount of the discount will depend on the number of concerts attended: tickets for the first concert will be bought at a full price, tickets for the second and third concerts will be bought with a 5% discount and tickets for the fourth and all subsequent concerts will be bought with a 10% discount. These discounts will be increased by 5 % in the next year. This means that a card holder will get a 5% discount for the first concert and a 10% discount for the second and third concerts and a 15% discount for the fourth and all subsequent concerts in the second year of this scheme.

The maximum possible discount that can be achieved is 35%. To maintain this discount, it will be necessary to attend the same number of concerts in the following years of the festival as in the year in which the 35% discount was achieved. If this does not happen, the 35% discount will be “restarted” and the system of discounts will run from the beginning again. An example of functioning of the loyalty rewards scheme can be found here.

Those who attended the festival in previous years will receive the loyalty rewards card for free, others can buy it for CZK 100.

The maximum of 2 tickets for a concert can be bought per one card.